第九章 中国商帮企业社会责任比较分析 – 广东省社会科学院社会责任评估与研究中心

第九章 中国商帮企业社会责任比较分析

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2012-06-09 16:06:27 作者: 所属分类:现状篇 阅读:1596 评论:第九章 中国商帮企业社会责任比较分析已关闭评论

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摘要:在企业社会责任运动在我国如火如荼进行着的同时,作为各地民营企业代表的各大商帮越来越频繁地为社会各界所关注,而民营企业社会责任建设正面临诸多难题,因此从中国商帮这个层面来研究企业社会责任显得尤为重要。本文首先介绍了中国商帮的基本情况和中国商帮企业社会责任的概况,通过对这些基本情况的研究,本文把重点放在最有影响力、最具代表性的鲁商、苏商、浙商、闽商和粤商这五大商帮上,以现代商帮对原籍省份的各方面贡献和影响力最大为基础,从企业经济责任、企业伦理责任、企业慈善责任和企业环境责任四个方面系统地对五大商帮的企业社会责任现状进行了整理和比较,并在此基础上做出了深入的分析,最后为中国商帮企业社会责任的发展提出了合理的、可行的建议。

关键词:企业社会责任、商帮;、现状、比较分析、建议

 

Abstract: In recent years, corporate social responsibility widely spread in China, and some companies start to build it, as representatives of private enterprises, business groups are concert by the community, and corporate social responsibility of private enterprises face many challenges, so it is very important to study corporate social responsibility in the perspective of Chinese business groups. This paper introduces the basic situation of Chinese business groups, then briefly describes the profile of corporate social responsibility of Chinese business groups.This paper focus on the five most influential and most representative business groups, namely Lu, Su, Zhejiang, Fujian and Guangdong business, and based on modern business groups providing the most contribution and other influence to the provinces of origin in all aspects, collate and compare the current situation of corporate social responsibility of business groups in four aspects ,called corporate economic responsibility,ethical responsibility, charitable responsibility and environmental responsibility. After in-depth analysis, the paper provide a reasonable and feasible proposals in order to develop corporate social responsibility of Chinese business groups.

Key Words: CSR,Business Groups, Situations,Comparative Analysis, Proposal